Experience Ultimate Definition
Step into the world of Sony 8K, with the MASTER Series ZG9. With over 33 million pixels, four times the resolution of 4K, the Sony BRAVIA KD98ZG9BU gives you mesmerising detail and contrast. Combined with Sony's unique picture processing technologies you can get the most out of High Dynamic Range content for even brighter, more realistic and truly captivating images.
Revealing exquisite detail and texture with 8K technology
X1™ Ultimate is the power behind this TV's realistic 8K HDR picture and is Sony’s most powerful processor yet. It enhances the contrast and clarity of what you watch giving you more depth and more natural texture in 8K.
Even with non 8K content, Sony's 8K X-Reality Pro picture engine will upscale images closer to true 8K quality, using Sony’s exclusive 8K database. Patterns in scenes are analysed and refined in real time using a multitude of 8K images to find the most accurate texture and character for incredibly detailed pictures. As a result the Sony KD98ZG9 brings you an enhanced viewing experience, even closer to reality.
Exceptional precision for dazzling contrast with Backlight Master Drive.
Enjoy unprecedented dynamic range with incredibly deep blacks and dazzling highlights with Sony’s ultimate Full Array LED TV.
The Backlight Master Drive has an Ultra-dense LED structure, and a unique algorithm that accurately controls every LED module for precise backlighting. This combines with a calibrated beam LED design which ensures that each LED emits a straight beam of light, delivering a more accurate image than other Full Array LED TV's.
By precisely balancing the light output across the screen, dimming LED modules independently and boosting others, 8K X-tended Dynamic Range™ PRO reveals a brightness twenty times that of Sony’s conventional LED-backlit TVs and fully utilizes ultra-dense LED structure of the Backlight Master Drive for scintillating contrast on screen.
Immersive Harmony of Sound and Picture
With a futuristic design incorporating form and function, the Sony KD-98ZG9 includes 4 powerful front-facing speakers that are discreetly located in the bezel of the TV. They cleverly position sound to the centre of the screen to harmonise with all the action, for a truly immersive experience and captivating audio to match stunning 8K pictures. Furthermore, the Sony 98ZG9 features centre speaker mode where you can transform the entire TV into the centre speaker of your existing home theatre system, for truly cinematic sound and picture in your home.
Get smarter with Android TV and hands free voice search
With hands free voice search, your Sony ZG9 Android TV is always at your command. Talk to your TV to find your favourite online programs and films, change the channel, switch apps or even have your questions answered.
Now you can access all your streaming apps in an instant, directly from your TV. Watch all the latest original content, classic films and series on Netflix, Amazon Prime Video and Google Play Movies.
You’ll also enjoy Chromecast built-in, which lets you display content from your other devices (Android or iOS) on your TV. Relive great memories as you flick through photos and videos from your smartphone, or tap into your most frequently used apps on your tablet.
Application availability varies by country, language and device. Feature availability depends on country and availability of compatible products. Also may require software update. Third party services and content may be subject to terms & conditions and payment and may be changed, interrupted or discontinued at any time.
Just as it was intended
The Sony 98-ZG9 features Netflix Calibrated Mode and is part of the IMAX® Enhanced certification program, a collaboration between Sony, IMAX, DTS® and content producers, to faithfully deliver the creator’s vision to this 98-inch TV.